Kaser, & Oelkers, D. B. (2005). Sport and entertainment marketing (2nd ed.). USA: Thomson South - Western.
Chicago Style CitationKaser, and Dotty Boen Oelkers. Sport and Entertainment Marketing. 2nd ed. USA: Thomson South - Western, 2005.
MLA CitationKaser, and Dotty Boen Oelkers. Sport and Entertainment Marketing. 2nd ed. USA: Thomson South - Western, 2005.
Warning: These citations may not always be 100% accurate.